Our Story

Buttermilk [but-ter milk] / noun

Buttermilk is you, it's us, it's your friends and all the girls around you. It's every girl who is just who she is, ready to whip her hair up, pull up her sleeves and take on the world.

Buttermilk was founded in New Zealand when the founder couldn’t find for herself any strong or large claw clips that would hold up her thick, long hair. She designed Buttermilk claw clips to hold up every girl's hair - long, short, curly, straight, blonde, black, frizzy, wavy. At a moment’s notice, the Buttermilk girl is ready to take on the world. 

There should never be a moment where you don't feel like you. Buttermilk is for you.  


Lots of love, B xx